There are numerous applications for graphic design. Graphic design, suitable for any medium is limited only by the imagination. Graphic design applications include fashion, advertising, stationery, music, film, and sports. The field of sports is well-suited to graphic design as sports conjure up powerful and dynamic images. Fields of sport enhanced by graphic design include cycling, motocross, and sport bike racing. Creating and promoting graphic designs for this field can be both rewarding and challenging. It can prove to be challenging due to the competition and limited resources. An affordable but directly effective method of promotion is through the use of printed marketing materials. Below are examples of marketing materials that can be used for a bike graphic design business.
Stickers – Stickers are the main promotional mediums of a bike graphic design business, serving as its main products. Bikes serve as promotional carriers of the business as each bike features a customized design. Business owners can also print stickers and distribute them purely as promotional materials. Stickers today can be printed in bulk orders with vibrant, full colors. Sizes can be chosen from a standard or customized range of 2×3.5 to 11×17 inches.
Flyers – Flyers are a quick and direct way to spread the word about news, promos, discounts or new services. Flyers today can also be printed, front and back, in full colors in sizes ranging from 5×5 to 26×12 inches. Bulk orders of flyers can be ordered at cheaper, discounted prices.
Bookmarks – Bookmarks can serve as nifty souvenir and promotional materials. These materials can increase recall and referral rates by handing them out as useful items. Bookmarks today can be printed in standard or customized sizes ranging from 2×2 to 8.5×11 inches.
Online printers also provide the convenience of uploading and printing these printed marketing materials through a website. Online printing services like UPrinting for example; even offer free digital proofing and posts graphic design tips and discounts on their own design blog.
Nikki Sabato is a writer with a background in landscape architecture and design. She currently works in the field of marketing and design communication.
